Even today, 100 years on, the typeface continues to either be used, or as you will see below, be imitated to great effect. In the 60s, the font quickly sprung in popularity and became the choice typeface for manufacturers, companies and printing systems as a result.Ĭooper Black also has a storied history in pop culture, and from its use on the cover of the Beach Boys 1966 album ‘Pet Sounds’ to its appearance in the opening credits of Winnie the Pooh and Everybody Hates Chris, it is safe to say that the design is versatile and timeless. Influences by various arts and art movements, it is a heavier variant of the Coper Old Style that was popular in the 20s and 30s, and from the 1960s onwards, it became THE advertising font to have. The History of Cooper Blackĭesigned by Oswald Bruce Cooper in 1921 and then released in 1922 by the Barnhart Brothers and Spindler type foundry, this infamous typeface lends itself to old style serifs and considering that it has extra bold weighting, it stands out from older types even more. Below we have a large selection of more than 20 of them. However, it should be noted that seeing as it has reached such popular heights, there are now a large range of Cooper Black alternatives available that look just as good, but have modern or unique twists. Most commonly associated with advertising from the 1960s and 70s, the design lends itself to a retro look and is the perfect groovy and vintage typeface. Created in the early 1920’s, it is a rounded slab typeface that has made appearances on magazine covers, food labels, packaging, and advertising both online and in print. If you are interested in typefaces at all, then you probably know exactly what Cooper Black is. ![]() In this short and sweet article, we look to outline what Cooper Black is, how it rose to popularity, and then sprinkle in a range of alternatives that we are sure you will love. However, over time it has become overused and fallen in and out of fashion. ![]() That is why Cooper Black is such a legendary typeface, for years it has been the bedrock of quality advertisement. Variety is the spice of life, but at the same time, we want to use what works.
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